Branding Center | Lake Washington Institute of Technology




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Branding Center

 

The Branding Center serves as a resource to bring together visual, stylistic and messaging elements. It exists to provide the tools and assets you need to further our mission through communications, websites, products and more. It explains the use of logos, fonts, colors, images and messaging to solidify who we are, what we look like and how we talk about Lake Washington Institute of Technology.

Understanding of the branding elements is essential to the success of LWTech.

Take the time to review this page and share the information with those responsible for producing materials for LWTech.

For questions regarding the Branding Center, please contact Kimberly Goddard or (425) 739-8263.


Branding

branding

This is your first stop for producing any materials. It includes downloadable logos, detailed information about color and color combinations and formatting for PowerPoints, documents, and your email signature.


Creative Services

creative services

Our team can help departments and programs plan, design, and produce effective, professional communications - brochures, postcards, fliers, videos, and electronic campaigns - that meet LWTech's brand standards.

Check out our inspiration gallery to see what's been done before. Download a template and build your own or contact the Communications and Marketing Department to get support.

Send it to Marketing for final approval.


Media Relations

media relations

Our media relations experts write press releases and prepare press kits. We also connect media with our faculty and staff to advise departments on how get the best media coverage.


Community and
College Relations

community relations

Our community relations program advises college departments looking to increase community and business awareness. Contact Leslie Cohan to get started.


Social Media and
Web Support

web communications

We manage several college social accounts including Twitter, Facebook, LinkedIn, YouTube, and WordPress blogs. Several programs, like BTAD and Horticulture, have their own accounts. Get to their accounts through the main LWTech account.

We have social media guidelines and a quick start guide if you are ready to go. Contact Leslie Cohan if you want to talk about options or want to book a social media brown bag for your group.